Multimedia is something that goes for Spotify. The Swedish streaming service already offers all videos from third parties such as ESPN, MTV etc., but now it plans to go the extra mile. Soon there will be Spotify’s own shows on its platform.
According to recent reports, there are twelve series to arrive on Spotify and each episode will range from a few minutes to 15 minutes. All of the series will revolve around music and pop culture.
Later this year, the series will be available to both paid and free Spotify subscribers in the US, UK, Germany, and Sweden.
Thus, one of the series that will be offered is Landmark. Each episode will be a mini-documentary, which will discuss a piece of music history. The first episodes have already been recorded, going over the Beach Boys and Metallica. Rush Hour – another original series will be featuring hip-hop legend Russell Simmons, bringing artists together for mashups and lightning-fast remixes. The original series will also include Trading Playlists, in which celebrities will trade playlists and learn more about each other in the procedure.
Reports also say that this is just Spotify’s first set of original videos. The company plans a second segment that will involve more animation, comedy, and collaboration with artists.