As an entrepreneur, it is my job to travel the world, a lot. Get introduced to new individuals, learn new things and implement those new ideas for reaping all the benefits involved. Social media is the latest addition to rising entrepreneurs under the list of factors of production and ability to utilize it effectively can guarantee the best possible returns.
Also, learn about a simple guide for converting social media traffic into clients who pay.
I have interviewed numerous entrepreneurs (find out the practices followed by Richard Branson) as I traveled across the globe, especially the ones who not only maintain a frequent connection but also foster a warm friendship with their followers, which are millions in number on social media.
I may not have as many followers as that of Richard Branson, however, have adopted the following tips that will maximize my chances of becoming successful on social media and I believe you will perform brilliantly too.
Pour your heart out through your posts
That’s right, in order to generate that genuine feeling in other users, they must know that you’re a genuine user too and not just any scam. Try connecting with your followers by sharing wonderful pictures and videos of your hobby, special moments of your life while you’re receiving any accolade due to performing outstanding tasks.
Quality is always preferable over quantity, period.
It’s not about how many contents you’re constantly filling your page with, it’s about how effortlessly you’re engaging your followers through those contents. Find out more about improving traffic for websites.
The Manager and Managing Editor of Calm at Don’t Panic Management and Convince and Convert respectively, Jeff Ostroff said,
“Quantity is NOT quality, more is NOT better.”
Craft your message first and then think of using the right media
Carefully formulate the underlying message you want to deliver to the world before thinking of any appropriate media usage. Because if you don’t know what you really want to convey to the world, a social media channel will unlikely come to any use for you.
According to Sally Hogshead the best-selling author of “How The World Sees You” said,
“Build the message first. Build the media second.”
Flaunt your own personality
Use your unique style and voice instead of copying others. When you present your true self to the whole world, they’ll find out more about you and eventually like and follow you more.
“Be your own self, as everyone else is taken.”
Give them something they actually need
You’re likely going to skyrocket selling something that is needed by all and not just anything you may simply wish to sell. Find out what they truly need and advertise what you have to sell through social media for an effective marketing.
The Director of Creative Strategy at The Economist, Heather Taylor who stated,
“Give them what they want and need, not just what you’re willing to give them.”