While Samsung is in a dilemma with its new flagship Galaxy Note 7’s battery burning issue, its competitor, the tech giant Apple Inc. has made a request about opening its first retail location in South Korea which is very close to Samsung’s headquarter in Seoul, according to The Wall Street Journal.
Within the past few months, numerous times Apple has sent some retail executives in South Korea via The Cupertino company to check out best places to set up an Apple retailer store in Samsung’s home country. Initially, they considered two places as one is nearby Samsung’s headquarter territory in Seoul, while another place is Garosu-gil and it is known as a popular shopping street in South Korea.
Due to the Galaxy Note 7 recalling issue as Samsung is now hardly trying to hold its clients in its tech world, therefore, it seems that Apple has a big opportunity to change the tech game in South Korea, in this chance, Apple can accelerate its market share in Samsung’s territory.
However, it is not an easy task for Apple to draw consumers’ attention in South Korea because the Korean business sector is still commanded by Samsung and LG, which make up around 80 percent of cell phone deals in the nation.