Mozilla, the maker of Firefox web browser has taken complete ownership of Pocket, and the sum paid by the former still remains a mystery. Technically, this is the very first acquisition by Mozilla, and we can now simply wait to find out if this will be a favorable move by the company or not.
The purpose of Pocket
Pocket’s purpose is to save interesting URLs from the internet and compile them into a read list that can be accessed later through any device. Right now, Pocket hosts 10 million regular users while archiving almost 3 billion saved read lists over its nine years of operation.
Pocket’s services include posting advertisements and selling premium subscriptions to visitors to guarantee revenue. There are previous reports about Pocket saying the company raising $14.5 million funds.
Currently followed practices
Pocket will continue its operations like the way it has been doing; however, Mozilla plans to utilize Pocket’s resources to ensure further research on Context Graph concept. The concept will primarily recommend visitors to more relevant contents with greater accuracy.
The acquisition by Mozilla and its future plans will trigger intense competition for Google as it was only capable of performing semantic web searching. But now, Mozilla and Pocket operating together as one could turn things more challenging for Google.
Stay with TTN to find more news on Mozilla and Pocket.