Who remembers failures? People are so obsessed with the success and that there’s no place for the failures in their heart. However, there are some interesting flops that you might love to remember. Such products are featured at the Museum of Failure, the home for the most spectacular product failures of human history.
The museum is the brainchild of a 43-year-old curator and clinical psychologist Samuel West and sits in the Swedish city of Helsingborg. It displays products that were meant to innovate but ended up as massive disasters.
Meet the failures
So, what are those glorified flops that the Museum of Failure showcasing with pride? It ranges from tech devices to smartphones to beauty care products. There is the Teleguide, which was used to find phone numbers and do some simple shopping, failed because the Swedish telecom hadn’t negotiated prices well enough. You’ll also find a motley crew of everything from Segway, which was supposed to revolutionize the transport system but is used mostly by tourists.
Speaking of high tech devices, the museum features Google’s Glass headset that comes with the built-in camera and augmented reality display.
“The problem was Google released it too early, it was still a prototype, so it was full of bugs,” West says.
There are also so many failed smartphones that will make you laugh with their concept. Starting from Microsoft’s cheap smartphone Kin that no one liked. And there is TwitterPeek, a $200 device that you can use only to access Twitter. Seriously!
However, there are some failures that offer some hopes. For instance, Apple’s Newton personal digital assistant from 1993, a personal assistant that suffered from a high price and poor handwriting software. It eventually paved the way for the iPhones and iPads.
The Ford Edsel was the company’s biggest mistake. It came with a weird fault; when you push button inside the steering wheel to change gears, it goes into reverse. No wonder that “Edsel” became the synonyms with failure.
Can you imagine a toning mask that makes you beautiful by shocking your face? Well, Rejuvenique Toning Mask, a horrible looking mask that claimed to make you beautiful, but by shocking your face? In your nightmares, maybe.
Apart from these high-tech flops, there are some non-tech failures such as green Heinz ketchup, Coca-Cola’s BlaK coffee beverage, and Pepsi’s Crystal clear soda etc.
How to meet those failures
Later this year, a traveling collection will go on tour. Also, a miniature pop-up version of the museum is available to hire for conferences and events. Besides, an offer to make a virtual version of it from Google is on its way, though West isn’t sure when it’s going to be available.
So, if you’re bored of hearing the history of success, you can try to visit the Museum of Failure to observe the failure in all its glory.