The American tech giant Apple has tentatively decided to reduce its OLED iPhone production to 55 million by the middle of this year from 100 million units were planned at the launch of Apple first OLED iPhone known as the iPhone X, according to an industry source familiar with the fact.
As the reason, on the condition of anonymity the source accused two major facts that this year Apple is planning to launch two OLED iPhones and one LCD and on the other hand, the sale of iPhone X is slower than expected. Therefore, Apple has come to the decision to cut down its OLED iPhone Production.
Not only the industry source but an official from a local parts supplier also told the same thing to the ET News that “Slowing sales of the iPhone X seem to be affecting Apple’s business strategy. This year, two OLED models will be launched, but the total production will remain at about 50-55 million units. That’s what I heard from Apple.”
By the way, Apple may go for producing more LCD models iPhone rather than OLED variant. The source said that this year Apple is targeting to sell 15 million units of LCD model’s iPhone.
Apple didn’t say anything in reaction to this fact when contacted.