After the personal data scandal, Facebook is facing strong criticism. Moreover, a popular news agency, Reuters and a worldwide research and consulting firm, Ipsos conducted a poll. They asked whether Facebook abide by the U.S. privacy law. As a matter of fact, the poll outcome was negative for Facebook. Most Americans don’t trust Facebook.
Eventually, the poll result is surprising that people find Facebook riskier than Yahoo. The result of the survey says, Americans don’t trust on Facebook like before in terms of privacy and safety of personal information security. However, interestingly, Americans still hold their trust on Facebook, though they are fewer than half of the participants.
The topic of the survey was, Facebook to obey the law to protect users’ personal information. The result of the survey says, 41% of the participants agree with the statement. On the other hand, 66% of the participants trust on Amazon, 62% trust on Google, while 47% trusts on Yahoo. In fact, two thousand 237 participated in the online poll.
However, participants shared mixed reaction in terms of targeted ad. 63% answered, they think targeted Ad should be decreasing in future. Conversely, only 9% wants to see the targeted ad.
Comparing targeted advertisement with the traditional advertisement, 41% thinks targeted ad isn’t good. On the other hand, 21% believes the targeted ad is better. A participant called Kamal Green expressed his opinion in favor of the targeted ad. He believes it’s easy to learn about the product he’s interested in by targeted ad.