Walmart was the first chain store to have installed a number of EV chargers at their parking lots but now in relatively near future Target, and a collection of retail property owners (PDF) have unveiled plans to add a horde of charging stations. In the next two years Target, with the help of a variety of backers including Tesla, VW’s Electrify America and ChargePoint, is adding chargers at more than 100 locations that mean 600 parking spaces in total. This expansion is time congruent because currently Target only has chargers at 18 locations out of 1,800-plus stores.
Electrify America is working with other companies to install chargers at more than 100 “retail, convenience and refueling” locations across the US, including Target. The chargers will range from 50kW chargers to 150kW chargers in urban areas and also 350kW chargers along the highways.
In both scenarios the objective is similar, retailers want to draw EV owners close to their customers with the promise of more electricity and also help the environment in the process. If the customers are given a choice then they are more likely to visit the ones that let the customers recharge while they are busy shopping.